It's Time to Sparty

The task: Bring someone else's dream event to life by designing a promotional poster and website. The event: a spa party, called Sparty. Think live EDM sets, laser light shows, performers, and cocktails all within the historic Széchenyi Baths of Budapest every Saturday night. 

At a certain point in my life, I was very much the audience for this type of event (young adult with wanderlust and a backpack). I drew upon my own travel experiences to guide my choices, bolstered by a steady flow of EDM playlists as I worked. 

Bold pink mimics the bright lasers against the dark night sky. The marble statue wearing DJ headphones is a nod to the slogan “Where history meets hype.” The bold, sans serif typeface allows the energy-evoking visual chaos to come from the layering and rotating of the text, rather than the text itself. A dynamic background adds movement.